Byron Bay-based technology startup Realar has created a groundbreaking augmented reality app that helps first-time home buyers better visualise off-the-plan homes.
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Walk through your home before it’s built

No longer limited to 2D plans, brochures and websites, Realar enables you to walk through life-size plans before your new home is built. This also means real estate agents and home builders can work with buyers to save them time and money without the expensive changes.


Seeing is believing

Realar brings new homes to life using augmented reality to help buyers visualise and experience off-the-plan properties in real environments using only a smartphone or tablet. This ground-breaking technology was founded in 2017 by Australian technology entrepreneurs Dr Dan Swan and Keith Ahern and is powered by Apple’s ARKit augmented reality framework (coming soon on Android devices with Google’s ARCore).

Free to download from the Apple App Store, Realar is partnered with Gold Coast based 3D modelling and illustration company Reality3D, which has created life-like illustrations of homes, high-rises and integrated resorts for leading developers and builders including Metricon, Coral Homes and AV Jennings.


Bring it home before you buy it

As Wikipedia explains, “Augmented reality (AR) is an interactive experience of a real-world environment whose elements are ‘augmented’ by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.”

Now in layman’s terms!

Unlike virtual reality, which creates entirely new worlds, augmented reality overlays the digital on the physical. For example, the IKEA Place app lets you virtually position IKEA products in your home simply by using your smartphone or tablet. The app includes 3D and true-to-scale models of everything from beds to lounges to footstools and coffee tables. This allows you to decide on the size, shape, design, fabric and functionality – all from the comfort of your home.

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Veda Dante

Veda Dante is an accomplished journalist, consultant and content creator who has nearly 30 years’ experience writing about everything from tourism, hospitality and health to architecture, pools and luxury goods. When she’s not producing copy for clients, this self-confessed word nerd is usually writing and photographing the Byron Bay region for her blog www.livebyron.com.au

The opinions expressed in this article are the opinions of the author(s) and not necessarily those of Homeloans Ltd.